I'm an Influencer in My 50s—These 6 Ageless Trends Have Refreshed My Wardrobe


If I know two things to be true, fashion is ageless and great style is forever. But as a fashion editor, I’m still often asked if certain trends are “age-appropriate”. Whilst I understand the intention behind the question, I can’t help but feel disappointed. After all, the power of a great outfit is universal, and we’re at our most confident when we look and feel our best (and believe me, that has no age limit). So when it comes to discussing the relevance of current trends for a reader over 50, my advice is exactly the same as it would be for anyone else: start with wardrobe staples and investment pieces that will work with what you already own, and inject some fun and vibrancy by introducing microtrends like colours and accessories that speak to your unique style.

No one knows this better than influencer and communications director Marie-Louise Maxwell. Scrolling through Instagram, I noticed just how many current runway trends she manages to incorporate into her wardrobe, but all her with own interpretation. Burgundy? You’ll find it in the form of cosy knits and glossy leather. 
Statement handbags? She has sparkles, clutches and crossbodies in spades. Denim? No problem; Maxwell has a comprehensive jeans collection. And— tall girls, take note—she has the insider scoop on the best brands for those over 5″8′. So, who better to turn to for tips on how to build a fashionable wardrobe over 50 than Marie-Louise?

Whether you’re looking for trending buys, investment pieces, or the pillars to looking polished, keep scrolling to uncover styling tips from one of the best on Instagram, and to shop the key pieces that will bring new life to your usual rotation.





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